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MASTERCLASS BLUEPRINT
REV. 01 · SCALE N/A
THE BLUE TICK STUDIO
✓ FREE 30-MIN DISCOVERY CALL
MASTERCLASS CURATION · COURSE MANAGEMENT

TAUGHT, NOT TOLD.

Knowledge curated is wisdom multiplied.

Whatever you know that took years to learn, someone else would pay — or simply be grateful — to learn in an afternoon. We turn that knowledge into an actual masterclass: the script, the chapters, the video and live formats, the landing page, the funnel that sells it, and the support system that keeps learners coming back. One blueprint, built around what you know.

250+
Years combined experience
14+
Countries on the roster
8
Stages, one blueprint
30min
Free discovery call
THE THINKING

A masterclass isn't a syllabus. It's a story someone hasn't heard yet. The chapters are just where the story happens to pause for breath.

The best teachers aren't the ones with the most slides. They're the ones who make a room lean forward. We build every masterclass the way a storyteller builds a chapter — with a hook, a payoff, and a reason to come back for the next one — then wrap it in production value that actually matches how good the knowledge is.

MONETIZED FORMAT

Turn expertise into income

A full commercial build — pricing, funnel, checkout and post-purchase support — for creators and experts ready to monetize what they know.

NON-MONETIZED FORMAT

Turn expertise into impact

Built the same way, minus the price tag — for institutions, mentors and thought leaders whose goal is reach and reputation, not revenue.

THE BLUEPRINT

From what you know to what they'll pay to learn.

STAGE 01

Discovery & Vision

What you actually know, what's worth teaching, and who's genuinely waiting to learn it — established before a single slide gets made.

STAGE 02

Script & Curriculum Design

The masterclass, written like a story — a beginning, a build, and a reason to stay for the ending.

STAGE 03

Chapter Architecture

Every module broken into chapters that build on each other, not a list of loosely related topics.

STAGE 04

Format Design

Self-paced video, live cohort, or a hybrid combo — decided by what actually suits the content and the audience.

STAGE 05

Studio Production

Video shot and edited to a real production standard — because knowledge this good deserves better than a laptop webcam.

STAGE 06

Landing Page & Sales Funnel

The page that sells it, and the funnel that carries someone from curious to enrolled without losing them halfway.

STAGE 07

Launch & Enrollment

Go-live handled properly, with a system in place before day one, not improvised on it.

STAGE 08

Management & Learner Support

A real support system for learner queries, so the course keeps working long after the launch buzz fades.

STUDIO FORMATS

Built for how people actually learn.

FORMAT A

Self-Paced Video

Studio-produced chapters learners move through on their own schedule — built to hold attention without a live room to keep it.

FORMAT B

Live Cohort

Real-time sessions with a group moving through the material together — for the energy only a live room provides.

FORMAT C

Hybrid Combo

Pre-produced chapters paired with live sessions for depth — the format most masterclasses actually end up needing.

THE FUNNEL

From curious to enrolled.

A sales funnel built specifically around the masterclass, not a generic template — every stage designed to carry someone a little closer to saying yes.

STAGE 01 — AWARENESS

Landing Page

The first impression, built to earn a second look

STAGE 02 — INTEREST

Preview & Lead Capture

A taste of the content worth exchanging an email for

STAGE 03 — DECISION

Sales Page & Offer

The case for enrolling, made plainly and honestly

STAGE 04 — ENROLLMENT

Checkout

Frictionless, fast, and built to actually convert

STAGE 05 — RETENTION

Support & Community

Where a one-time buyer becomes a long-term learner

FREE, ALWAYS

"Everyone knows something worth teaching. Give us 30 minutes, free, and let's find out what yours could become."

Claim Your Free Slot →
✓ We hear your expertise, or the shape of a course — free, before any commitment.
✓ You leave with a real read on format, structure and audience.
✓ No deck, no hard sell — a working conversation, not a pitch.
✓ If we're not the right fit, we'll tell you that too.
START HERE

Let's draft the blueprint.

Tell us what you know — we'll come to the call already thinking about how to teach it.

WHAT ARE WE BUILDING?
No cost. No obligation. We'll reply within one business day with time slots.